Miu Miu Halloween

A spec project inspired by Miu Miu and its new Miutine fragrance: in the lead-up to Halloween, the bottle appears in the hands of a striking demonic figure. The work shows that I can transfer a product exactly as it is — even one with an unusual shape, like the Miu Miu bottle.

• Developed the creative idea as part of Halloween seasonal content.
• Created still frames for the concept.
• Integrated the real product into the visuals and animated the frames into a finished piece.

• The project brought in three clients from the beauty industry who needed Halloween creatives or exact product transfer.
• The visuals went viral on Pinterest, and the concept started living a life of its own: other creators copied the setting and the ideas, simply swapping in their own products.